Posted by
brain in
Success Stories on
11 10th, 2009 |
no responses 
In under 1 month, ForceBrain.com Cloud Temps assisted Aldon with their Marketo integration, Web-to-Lead Forms, and their Salesforce Marketing Cloud Configurations.
Challenge
- Marketo deployment was off track and not producing ROI.
- VP of Marketing and staff could not effectively manage documents & data.
- Web-to-Lead forms required re-deployment.
Solution
iRise hired ForceBrain Cloud Temp Services.
- Bring Marketo, web designer, and IT together to deploy Marketo.
- Configured “Marketing Admin” profile to better manage documents & data, and launched document management.
Results
- Lead qualification greatly improved, by routing web-to-lead to lead scoring and maturation engine, and only qualified leads into Salesforce.com.
- Marketing department able to control and manage all corporate collateral, and optimize lead data.
